Viewstream Video Engine: Marketing B2B2C Posted by John Assalian on August 4, 2020 The 2nd B in B2B2C can be called partner producers. They own direct customer relationships and are critical to the success of the first “B”. Branded video content is an invaluable marketing resource for these partners, helping them to reach their audience, sell more efficiently, and drive growth. Despite the benefits, creating video content personalized to each of your partner producers is often time-consuming. On the other hand, leaving the task to the partner producers themselves can result in low-quality content that negates the desired effect. The Viewstream Video Engine provides your partner producers with high-quality branded assets that can be mass replicated and personalized at scale. The Video Engine allows your partner producers to take the valuable video content you already have and personalize it with their own photos, contact info, and CTAs. After logging in, partner producers will see all of the video assets that you have made available for personalization. They can then choose the content they want to personalize, add custom introductions and outro CTAs, and create their new branded video—all in just a few clicks. The video can then be downloaded for distribution or uploaded to social media directly from the Video Engine. When it comes to branded content, your partner producers shouldn’t be left to their own devices. With access to the Viewstream Video Engine, they’ll have the tools to create high-quality personalized videos that will empower them to sell more. Ready to help your partner producers drive growth by providing them with high-quality branded content? Contact Viewstream to learn more.
Viewstream Wins Gold at Tellys with 7 New Awards Posted by John Assalian on May 28, 2020 Viewstream is proud to announce that we have been named a 41st Annual Telly Award Gold, Silver, and Bronze winner in various categories for seven projects. The Telly Awards annually showcases the best work created within television and across video, for all screens. Viewstream was recognized for its creative work supporting the products and brands of some of the largest companies in the world, as well as market leaders of all sizes. Viewstream won a Telly Gold Award, awarded to the top 3% of videos in a category, for our work with Amerit Fleet Solutions in Videography/Cinematography for Non-Broadcast. Viewstream was presented with four Telly Silver Awards for our work with Compcare Services, Adobe, USGI Medical, and HighRes Biosolutions. Compcare Services: Editing for Non-Broadcast Adobe Captivate Prime: Directing for Online Commercials USGI Medical: 3D Animation for Branded Content HighRes Biosolutions: Science & Technology for Branded Content In addition, Viewstream was honored with two Telly Bronze Awards for our work with General Dynamics and Scholastic LitCamp Texas. General Dynamics: Promotional for Branded Content Scholastic LitCamp Texas: Schools/Colleges/Universities for Online Commercials “Our primary focus has always been to exceed our clients’ expectations with exceptional creative work and digital marketing content,” says John Assalian, CEO of Viewstream. If you want award-winning videos, Viewstream would love to discuss what we can do for you. Let’s talk!
Shark Tank’s Kevin O’Leary endorses Viewstream Posted by John Assalian on May 13, 2020 Viewstream was recently endorsed by Kevin O’Leary aka Mr. Wonderful, one of the top business investors on the TV series Shark Tank. He honed in on our creative digital agency that builds brands, launches digital marketing campaigns, and helps businesses acquire customers for Fortune 100 companies and more. Watch the video below from Mr. Wonderful! Ready to move your business forward with Viewstream? Contact us to learn more and get all your marketing needs today.
Think Smart Video Posted by John Assalian on March 13, 2020 As travel and in-person events get canceled, leading companies can leverage Viewstream services to make videos without travel or in-person crews. How? We use a smart camera to record in the safety and comfort of your own home or office. We have a video director on one side and the subject on the other side. See examples here: www.stage.viewstream.com/no-travel/ Contact john@viewstream.com for more information.
Branded Videos: Add Value to Your Partner Network Posted by John Assalian on March 2, 2020 Quality over quantity. You’ve heard it a thousand times, you’ll hear it a thousand more. But when it comes to content marketing, it’s more than just a banal platitude. It’s the most important factor in setting brands apart, improving engagement and driving revenue. If you have a network of partners, resellers, or agents creating their own marketing materials, the results can be less than desirable. Low-quality content risks being ignored, or worse, alienating potential audiences. Without the appropriate resources and experience, your network could be producing content that fudges quality standards and fumbles key value propositions. Nobody wants that. Almost anyone can create content these days. However, not everyone has the proper tools or expertise to create high-quality content that cuts through the noise and makes an impact. Viewstream Branded Video Service has the skills and resources needed to create high-quality content for your partners, resellers, or agents. Leveraging a fast and efficient algorithmic environment, the Viewstream Branded Video Service produces highly personalized content to make your network’s products and services stand out. With Viewstream leading the creative process, you can improve the marketing capabilities of your network and foster stronger relationships with partners who lack the experience needed to create effective visual content. Take a look at all of our branded video examples and discover the value that these essential marketing assets can provide. Ready to add value to your network by producing impressive marketing materials? Contact Viewstream to learn more and get your branded video today.
Behind The Scenes Live Webcast: Palo Alto Networks Posted by Priscilla De La Rosa on January 3, 2020 This past week, our Viewstream team was on-site at Palo Alto Networks live webcast: Epic Cloud Security. With over 13,000 registrations for the event, Viewstream delivered a full HD video stream to offices all over the globe. The stream was fully integrated on the client’s page, with moderated social media interaction enabled. The recording was then re-purposed for a simulated screening in Sydney and Singapore. The event was a complete success. Enjoy some behind the scenes look at our team making sure everything runs smoothly.
The Viewstream Video Engine: Automated Video Production at Scale Posted by John Assalian on November 12, 2019 It’s no secret that video is a key component in any successful marketing strategy. Audiences are inundated with content like never before, and videos possess undeniable advantages when it comes to supplying them with valuable information efficiently, as well as drawing out the responses marketers are looking for. 1/3 of internet activity is now spent watching videosAverage profit per user for video is $8.34, ten times higher than photo ads4x as many users would rather watch a video about a product than read about it But between finding the right producer, hiring talent, shooting, and editing, the cost of high-quality videos and time it takes to create them can add up quickly. With the Viewstream Video Engine, your company can cash in on all the benefits of adding video to your marketing materials without any of the complications. The Viewstream Video Engine can turn URLs, spreadsheets, or several other sources into custom videos with unmatched turnaround times and cost-effectiveness. Without any production companies, scriptwriting, or filming, we can help your company create any number of professional-quality videos packed with valuable information. The benefits go beyond the efficient sharing of information. In an age where 93% of online experiences begin with search engines, companies in nearly every industry would be wise to place focus on boosting their rankings for relevant search terms. And while optimizing written can go a long way, implementing video immediately improves load times, boosts rankings and, in turn, brings in more customers. When search engines crawl your site, they look at more than the words on each page. They also pull keywords from videos and their descriptions for relevance scores and even count video views when checking for content quality. This makes adding video a multi-faceted advantage for marketers who want to put their business on the front page. Ready to rapidly and easily ramp up your video marketing efforts? Contact us for more information about how the Viewstream Video Engine can help.
Genasys Brand Reveal Posted by Priscilla De La Rosa on November 8, 2019 Congratulations to our client, Genasys, on their new brand! Their official launch date, October 23rd, 2019, showcased Viewstream branding and visual design work on the Nasdaq Tower in Times Square. Genasys is a critical communication system that is being used in 72 countries around the world in diverse applications, including public safety, national emergency warning systems, mass notification, defense, law enforcement, critical infrastructure protection, and many more. Viewstream had a great opportunity where we took a company through the entire marketing and communications spectrum, including changing the company name, to doing a new brand positioning & identity, to brand launch, PR and a new website. We are proud to collaborate with Genasys and help create the brand for this amazing company. If you’re in the market for new branding, Viewstream can help reposition your company. Check out some of our award-winning work and let’s get in touch.
SEO Videos Posted by Priscilla De La Rosa on November 1, 2019 Google’s algorithms increasingly prioritize websites with video content. To address this, Viewstream makes automated videos for thousands of videos based on your top SEO keywords. We then put those videos on your various social and web platforms for increased SEO. The result? Increased click-through rates, lower bounce rate, and quality backlinks. Our goal was to create both a lot of videos AND high-quality videos. You must create compelling videos that people want to watch, ideally to the end, and that is worth linking. That’s what Google will rank the highest. Here’s an example of SEO Videos automatically generated that resulted in a 150% increase in traffic: www.viewstream.com/video-engine Let Viewstream help move your business forward by creating thousands of videos and driving traffic back to your website. Let’s talk!
The New Viewstream.com Posted by Priscilla De La Rosa on September 12, 2019 Viewstream is where your story becomes extraordinary. We’re excited to announce the launch of our new website that reflects who we are as a creative digital agency. We spent a lot of time talking to our customers about why we do what we do. We realized that our clients are doing amazing and innovative work that is truly moving the world forward. We all agreed that our passion lies in telling these stories, and making your story extraordinary. Viewstream partners with innovative companies to build brands, launch digital marketing and acquire customers. To that end, our new website offers a clear expression of what we offer, including digital marketing, video and creative, and the award-winning work examples to prove it. We look forward to telling your next story. If you’re interested in learning more, let’s talk!