Category: Work

Does Your Agency Align With Your Business?

Businesses today struggle with how to deliver marketing that gets results in a changing market landscape. To begin to solve this challenge, we must ask, “How is the customer landscape changing?” The most evident answer is found within the vast proliferation of channels available to marketers. In the last ten years, different kinds of marketing… Read more »

The Beauty Of Customer Evidence

Customer Evidence is any marketing or communication asset that uses a customer story as evidence of your product’s value in the marketplace. By having the customer themselves testify to the value of your product, you are creating a persuasive form of marketing content that far trumps anything your company can possibly claim about yourself. Let’s… Read more »

Desi411: Our Latest Product Demo

I just wanted to share Viewstream’s latest product demo for Desi411.com, a startup business and service directory for businesses within the South Asian diaspora. We worked closely with the Desi11 team to create an exciting demo with clear messaging and story, engaging creative, video, and vector animation to build excitement about the launch of this… Read more »

Webinar on Content Marketing

I will be doing a webinar on Thursday, May 28, 2009, at 10:00AM Pacific, on Content Marketing. The webinar will focus on companies that need a persistent content marketing strategy – and how to create engaging content to bring that strategy to life. I will present the seven ways to use content marketing in your marketing… Read more »

Viewstream Launches www.ITDatabase.com

ITDatabase.com, a startup that has developed a better way to do IT research, launched today. Viewstream worked with ITDatabase on the product launch, including branding, website design/development, messaging, landing pages, product demos/videos and SEO/SEM.Congratulations to the whole ITDatabase team, and to CEO & Founder Travis Van. You guys have a great solution and we wish… Read more »

Viewstream and Autodesk-10 Years and Counting!

Autodesk has been a Viewstream client as long has we’ve been in business-that’s nearly 10 years! Beginning with the creation of the first-of-its-kind iDesign Virtual Trade Show back on 2000 to the most recent Navisworks lead generation campaign, we’ve been creating content solutions that help market one of the world’s leading software companies. We’ve been… Read more »

Microsoft Virtual Summit a Success

When Microsoft wanted to host a summit for its global enterprise marketing team while keeping costs down, they called us! We created a virtual solution, the Enterprise Marketing Virtual Summit 2009. Over three days, hundreds of Microsoft marketers from around the world attended the event without leaving their desktops! We build this custom site from… Read more »

Adventures with Lynn Allen

If you ever get the chance to have a sit down with Lynn Allen, take it.  Over the last couple of days, I have been working with Lynn on the creation of the AutoCAD 2010 demo.  Aside from the opportunity to be part of the promotion of one of the most revered software products in… Read more »

HP Adopts Viewstream’s Proprietary Presentation Technology

For the past two years, Viewstream has provided proprietary networking and display systems for HP and The Kenwood Group events. Our system, developed in-house, allows audience members to send questions via text message or e-mail, which were processed and displayed on the main screen in real time. Most recently, we were in Las Vegas for… Read more »

Autodesk Screencast Release

Viewstream just completed a lead generation project for Autodesk relating to their AutoCAD 2009 product launch. The project was a series of screencasts — and the results thus far have been very successful in terms of click through and requests for more information. You can check out the work here: http://www.adskmedia.com/autocad_2009/ http://www.adskmedia.com/autocad_lt/ Viewstream also helped… Read more »