When Microsoft wanted to host a summit for its global enterprise marketing team while keeping costs down, they called us! We created a virtual solution, the Enterprise Marketing Virtual Summit 2009. Over three days, hundreds of Microsoft marketers from around the world attended the event without leaving their desktops!
We build this custom site from the ground up, exclusively using Microsoft technology, including .NET programming, SQL Server and Silverlight (Viewstream is an official Microsoft Silverlight Partner). This virtual summit did away with the cookie-cutter 3-D world of many virtual events to take a content-driven approach. Live webinars and on-demand video integrated into an environment designed for interactivity and conversation. All live sessions were available on-demand shortly after they were held. There was event a Race Game, where users gained points for attending virtual sessions and engaging with other attendees via message boards.
Microsoft’s Enterprise Marketing Virtual Summit 2009 officially wrapped yesterday, but the event lives on through this site. Attendees can still log in and watch session videos on their own time.
We want to thank the Microsoft team for such an exciting project. We had a lot of fun with this one!
Sorry – this is an invite only event – but you can see the home page here.