Viewstream CEO and member of the Forbes Agency Council, John Assalian, shares a trend he expects to rise to prominence as this year progresses.
Read the full trends article here.
CEO John Assalian was recently featured in Forbes Magazine about the contemporary digital world and how video is a popular medium of choice for everyone from Generation Z to boomers.
Read the full article here.
The Viewstream Video Engine is a simple sales enablement app that delivers high-quality branded video assets, with the ability to mass replicate and personalize at scale. It empowers reps with a simple platform to generate personalized videos and tools to distribute across social and direct channels to extend visibility, reach, and recruitment.
“Your reps need tools that help them stand out in a human way and sell more efficiently. Our goal in developing the video engine was not to create a tool to print a bunch of personalized videos, it was to craft a killer sales enablement platform. We think we’ve done just that. But you be the judge! Live demos are available. Take a peek under the hood today.”
Product Owner, NPD
WEBSITE PRODUCT PAGES
A spin-off from MIT, Boston Dynamics creates mobile robots, like the popular Spot. As the company grows with GTM activities, the need for website updates, content marketing, and media promotion, is critical. Viewstream simplified and upgraded the creative and editorial for the product pages, as well as created a GTM e-Book and media promotion campaign.
“Boston Dynamics is the most recognized brand in robotics. Viewstream partnered with our clients to help them win in the market through content marketing and expanded media.”
The COX IPC Explainer video was a great example of a high tech concept being communicated quickly and compellingly. The goal of the video was to arm the client’s sales force with a tool that could explain, in under 3 minutes, the benefits of the IPC offering and effectively prime the sales conversation. This video is now being duplicated and personalized with each reps contact information to further empower them to sell better.
“Telling the story of high-tech solutions is always a challenge, but this explainer is a great example of when good writing, design, and post-production come together to achieve that goal. It was a pleasure to work on and I’m always happy when our work makes it easier for our clients to bring in business.”
The Team @ Viewstream
The future of work was already leading us toward a more remote working culture, a trend that has only been accelerated by the current crisis. While this steady shift to remote working has its benefits, it has also made it harder to stay connected with coworkers, partners, and customers. This is especially true when it comes to virtual events, which are often viewed as lacking the ability to engage and inform in the way that physical events can.
Viewstream Virtual and Online Events provide the opportunity to harness the value of physical interaction within a safe, virtual space that does not require the need for hosts or participants to travel. These virtual events are not simple live streams, but rather custom-branded experiences tailored to your specific use case that have the ability to be engaging and informative in ways that traditional online events can’t match.
Viewstream’s virtual event experience begins with a content blueprint developed based on research into your organization and interviews with employees. Using this blueprint, Viewstream is able to determine the major themes of the event and craft a script that communicates them in the most engaging way possible. Creative elements are then storyboarded and brought to life to convey the desired themes and exemplify the unique style and branding of your organization. Finally, the event is delivered in a live format before being automatically archived and made available for management through a convenient CMS platform.
Viewstream events include a number of features designed to promote security, engagement, and insight. Events are secured through a single sign-on (SSO) system that can be easily integrated with virtually any corporate directory. Q&A/chat modules can be made available to participants and moderated to show only approved content. Live audience polling can also be implemented with the option to show real-time results. During and after the event, your organization will have access to statistics detailing viewership and viewer location, as well as individual viewer tracking functionality.
Viewstream has over 20 years of experience in the virtual events space and is proud to have hosted events for companies such as Microsoft, Adobe, and Autodesk, among others. While nothing can ever truly replace the authenticity of physical interaction, Viewstream’s virtual events provide the next best alternative.
Viewstream was recently endorsed by Kevin O’Leary aka Mr. Wonderful, one of the top business investors on the TV series Shark Tank. He honed in on our creative digital agency that builds brands, launches digital marketing campaigns, and helps businesses acquire customers for Fortune 100 companies and more.
Watch the video below from Mr. Wonderful!
Ready to move your business forward with Viewstream? Contact us to learn more and get all your marketing needs today.